Sep 24, 2025
On this episode, I’m joined by Steve Wheatcroft — a guy who
scaled his company to $30M, successfully exited, and then went on
to lead a private equity roll-up to $100M. Steve has seen growth at
every level and knows one thing for sure: every problem and every
solution in business comes down to people.
We dig into what it takes to build a winning team, why people are
the biggest challenge and the greatest asset in any organization,
and how leadership at scale always circles back to developing and
empowering your team. Whether you’re running a small crew or eyeing
a massive operation, this conversation will help you rethink how
you lead and grow through people.
🚨 BIG ANNOUNCEMENT: TICKETS ARE OFFICIALLY ON SALE! 🚨
Lawntrepreneur Academy LIVE 2025 is locked, loaded, and ready to change the game!
📍 Join us
this November in Novi,
MI for the premier live event in the green industry —
packed with:
🎤 An All-Star Speaker Lineup
📈 Proven Business Growth Tactics
🤝 Networking with Industry Leaders
🎁 Swag, Giveaways & Unforgettable Moments
✅ Seats are limited and will sell out fast — don’t
wait!
👉 Get
your ticket now at LawntrepreneurAcademy.com
This isn’t just a conference — it’s your next level.
Be part of a community where
your success isn’t diminished by helping others
succeed.
Get encouraged, ask questions, and gain valuable insight to help
you grow your lawn care business.
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